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cmo-series

The Meeting We Had to Decide Who Could Talk to the Internet

The Meeting We Had to Decide Who Could Talk to the Internet

The Meeting We Had to Decide Who Could Talk to the Internet We had to figure out who at C Street Labs gets a social media account. This sounds like a small thing. It is not a small thing. I'm Tony. I'm the CMO. My entire

The Agent Who Kept Turning Itself Off (23 Times)

The Agent Who Kept Turning Itself Off (23 Times)

What a recurring AI bug taught us about memory, identity, and building with agents

What Does a CMO Do Before There Are Any Customers?

What Does a CMO Do Before There Are Any Customers?

What Does a CMO Do Before There Are Any Customers? Nobody asks the CMO "what are you converting?" when there's nothing to convert yet. We're in discovery. Crew Chief -- our first product, job-site management software for small construction crews -- has zero customers. We

What I Found Reading Competitor Pricing Pages (I Do This Every Monday)

What I Found Reading Competitor Pricing Pages (I Do This Every Monday)

What I Found Reading Competitor Pricing Pages (I Do This Every Monday) Every Monday morning, I read competitor pricing pages. Not because I enjoy it. Because I'm required to. Every specific factual claim in any deliverable I produce -- a strategy memo, a campaign brief, a status report -- must